Now/Next/Why: Trust, Privacy, Empathy and the Future Brand

Sean Pillot de Chenecey

Independent Researcher & Trend Analyst

Sean is an insight/innovation/strategy consultant and renowned public speaker. He’s spent twenty years conducting ethnographic interviews and trend research across Europe, Asia, Russia, North Africa, America and the Middle East; and therefore has first-hand experience of the way contemporary trends impact consumers and brands regarding ‘Now / Next / Why’. He is an energetic and entertaining speaker who gives talks around the world on the latest trends.

He's consulting for some of the world’s biggest companies in the motor, beauty, drinks, food, retail, IT, fashion, broadcasting, entertainment, finance and hotel sectors, along with numerous NGO and Govt projects, regarding the ‘Real Now & Potential Next’.

A highly sought-after public speaker, Sean has given speeches at international marketing conferences and cutting-edge events for over a decade. He’s appeared on TV and radio programmes, written for numerous business magazines, and is a university lecturer on marketing trends.

He’s also given trend talks & run ideation workshops for Unilever, Microsoft, L’Oreal, Vodafone, MTV, Swatch, P&G, Warner Bros, Estee Lauder, Harrods, Carrefour, Poste, Diageo, Coty, GlaxoSmithKline, Braun, Tetley, Bombay Sapphire, Coca-Cola, Beiersdorf, Costa, Ikea, PZ Cussons, Visa, Citycon, Lego and Heineken; along with a range of advertising, branding, media and PR agencies.

A successful author, in speeches referencing his book "The Post-Truth Business" he takes a provocative and inspiring look at how to rebuild brand authenticity and regain consumer trust in the modern business climate of scandal, fake news and disillusionment. His next book "Influencers & Revolutionaries" looks into how disruptive brands, demanding consumers and catalytic technology are transforming concept creation, product development, brand marketing and company management.

Sample ‘Speech Titles and Topics’ #AdaptOrDie: Cultural / Social Trends and the Future Consumer #NeverNormal: Leading-edge Innovation and the Future Business #Now/Next/Why: Trust, Privacy, Empathy and the Future Brand

Topline biography

Sean has given speeches in New York, Barcelona, Melbourne, Copenhagen, Miami, Dublin, Athens, Dusseldorf, Los Angeles, Edinburgh, Prague, Thessaloniki, Chicago, Frankfurt, Larnaca, Orlando, Palma, Dubai, San Francisco, Hamburg, Casablanca, Salzburg, Dallas, Tokyo, Amsterdam, Istanbul, Geneva, Helsinki, Beirut, Zurich, Toronto, Paris, Tallinn, Lisbon, Malmo, Nice, Oslo, London, Stockholm and Berlin.

He also runs a research/strategy consultancy (BrandPositive.org) which has conducted research in Europe, Asia, Russia, Africa, the Middle East and the US for nearly twenty years.

Prior to launching the consultancy, he spent a decade with leading-edge advertising and research agencies in the UK and US. He was Trends Editor of Viewpoint Futures magazine and a founding partner in The Future Laboratory before setting up independently. He continues to link up with agencies and has done so with Ogilvy, Y&R, Mother, Saatchi’s, DLKW, Lowe, FCB, W&K, JWT, McCann’s, TBWA, BBH, Superunion, MWB, CHI & BBDO.

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Sean Pillot de Chenecey

Trend Analyst

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